SPARK IN 60 SHOWS WHAT INSPIRES DESIGNERS [VIDEO]

The site features a collection of video micro-interviews with noted New York City creatives.

The New York City chapter of The Industrial Designers Society of America recently launched Spark in 60, a website offering a collection of 60-second videos featuring members of the New York creative community. Each video aims to offer a small dose of  inspiration and responds to one of these three topics; Throwaway Thumbnail, Inspiration Fix or Desk Domain. The goal is to share design thinking insights in a fun way with people everywhere.

The project is being produced with a simplified approach to content gathering.

We made the decision to capture these interviews with a smart phone because of 2 reasons: 1) It facilitates a casual atmosphere. 2) Taking stills is fast and agile. These two factors allow us to interview people anywhere and share their own unique perspective or inspiration.

Sometime in the future, the site will allow anyone to submit their own Spark.

There are 35 videos on the site already, here are three to get you started.